Number of worldwide text messages processed by RealNetworks in 2019:
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What Kontxt Does
Kontxt uses patent-pending technology to provide next-generation management of text messaging on mobile networks, along with state-of-the-art spam and gray route controls. Kontxt allows network operators to deliver a consistently better messaging experience for their subscribers. Mobile carriers, message aggregators and interconnect vendors can reliably filter unwanted messages, enforce gray route policies, and offer class-of-service delivery prioritization to enterprise senders.
While traditional Person-to-Person (P2P) message volume has remained flat in recent years, the global Application-to-Person (A2P) messaging market is undergoing significant growth, as more and more enterprises rely on short messages to notify consumers about everything from airline flight changes to restaurant reservations. According to mobile intelligence research firm, Mobilesquared, yearly A2P message volume will surge to 3 trillion by 2020. But, as A2P volume accelerates, unmanaged delivery represents a huge loss of potential revenue in the wireless sector. Worldwide potential revenue lost to gray-route message traffic is currently estimated at about US$15 billion per year. Kontxt lets you manage and route message types by offering “fast-track” services, and even an entire range of service classes, each with its own delivery characteristics and pricing model.
Kontxt plays defense, too. Around the world, message senders routinely violate network policy, use circuitous routes to exploit messaging rates, misidentify originating information, or simply circulate spam or fraudulent content. For the Kontxt system, spam is just another class of messages, with distinct handling characteristics – to block in this case, or to queue for further scrutiny. You don’t need to implement a separate antispam solution, because with Kontxt you get state-of-the-art protection built in.
Kontxt’s reliable and accurate insight into the true nature of messages empowers mobile network operators, message aggregators and interconnect vendors with actionable insights, to:
• audit and manage A2P traffic
• enforce interconnect policies
• optimize revenue with class-of-service delivery models
• identify gray route sources
• effectively combat spam and other suspect or unwanted message types